Articles


First EUDR Rubber Delivery PT Kirana Musi Persada

PT Kirana Musi Persada, a subsidiary of Kirana Megatara Group, achieved remarkable success by shipping Standard Indonesian Rubber (SIR) to Europe in compliance with the European Union Deforestation Regulation (EUDR) on Saturday, April 27, 2024.

This factory became the first in Musi Banyuasin County, South Sumatra, to meet the EUDR standards for SIR shipments, marking a significant step in promoting the sustainability of the rubber industry in Indonesia. This historic milestone was celebrated at their plant in Musi Banyuasin, South Sumatra, reflecting unity within the Kirana Megatara Group. The presence of the company's central management in Jakarta signifies the importance of collaboration in ensuring the sustainability of the rubber industry.

Frans Kurniawan, the Operational Director of PT Kirana Musi Persada, expressed his pride in this achievement and emphasized that it is evidence of the company's commitment to sustainability mandated by the European Union. "We must always support programs that focus on environmental balance and social friendliness for the sustainability of this industry," he stated.

Bambang Wijaya, Deputy Chief Marketing Officer of PT Kirana Megatara Tbk, highlighted that this step is a crucial foundation in achieving the company's vision to become a pioneer in the global sustainable rubber industry.

Therefore, the Kirana Megatara Group is committed to ensuring that all its production facilities comply with the EUDR standards that will be implemented in the coming years. PT Kirana Musi Persada's compliance with EUDR is not just a business strategy but also a corporate social responsibility towards the environment and the local community.

With this commitment, the Kirana Megatara Group and all its subsidiaries strive to maintain their position as leaders in the sustainable and responsible Indonesian rubber industry.

This achievement is not only inspiring but also strengthens the image of Indonesia as a globally responsible rubber producer. PT Kirana Musi Persada proves that global challenges can be overcome with commitment, innovation, and a focus on environmental sustainability.